The Nigerian Communications Commission (NCC) has expressed readiness to create an industry driven regulatory framework that will see to the sanitization the country’s Value Added Service sector (VAS), estimated to worth $200 million. The Nigeria’s VAS market is expected to hit $500 million in few years time. VAS is a popular telecommunications industry term for non-core services, or in short, all services beyond standard voice calls and faxes transmissions. According to the Executive Vice Chairman of the NCC, Dr. Eugene Juwah, who disclosed the potential in the country’s VAS market during an interactive session with operators and mobile network operators (MNOs), on the regulatory framework for the VAS segment of the industry in Lagos, said the segment needed to be regulated for it to attain its full potential. Represented by the Executive Commission, Stakeholder Management at NCC, Dr. Okechukwu Itanyi, Juwah said the forum was aimed at presenting the Commission’s findings of some unethical conducts in VAS provision and chart a way forward in the VAS segment of the Nigerian telecoms industry. “According to industry experts, mobile VAS is currently worth over $200 million annually with huge potential to accelerate to $500 million in the next few years,” he said. Juwah, however, said based on the impressive value of the market, “We must seize the opportunity to ensure the right market practices by the operators in the VAS segment of the telecoms industry to enrich the consumers total quality service experience.” Meanwhile, the Head, Compliance Monitoring and Enforcement at NCC, Efosa Idehen, has stated that the ultimate objective of the interaction was not to hunt any mobile VAS providers or MNOs but “to ensure the provision of fair and transparent value added services to consumers and protect operators’ investment for healthy competition in the Nigerian telecoms space.
THE GUARDIAN PG. 21 & 22, NIGERIAN TRIBUNE PG. 12, THE NATION PG. 26, DAILY TRUST PG. 57, NATIONAL MIRROR PG. A15 30 AND A16 31 (MONDAY, 11TH JUNE, 2014)